You have an idea – that’s great. But you are making a lot of assumptions – like assuming that customers agree that what you think is a compelling unmet need really is something they want – enough to buy! And that you can deliver a solution at a profit. Before you build your product or service, take the time to test your assumptions! You’ll significantly increase your odds of success.
Hover over the “Test your Startup Assumptions” block of the Startup Road Map to see the break-out of topics in this section.